Playboy, in its early days, ran a lot of these small ads for cocktail and liquor accoutrements. This one’s pretty awesome, and I’d love one.
I mean, it’s perfect, right? At least assuming you like your martinis at 4 to 1, and I do. And I love that it’s normative in this era (unless you’re a Mortini drinker) to expect a 3.5 ounce cocktail.
Here’s a brand you’ve probably never heard of. Apparently a Czech product, Kord was available in two styles, regular and zubrowka.
From the October 1956 issue of Playboy.
And you thought today’s cocktails were too damn big…
From the June and July 1956 issues of Playboy, respectively. Yes, that’s two fifths of gin, plus one ounce of vermouth.